163
Days to Launch
Sept 1, 2026
Live
Platform Status
yaybet.com
Phase I
Current Stage
Foundation
2021
Founded
Relaunching 2026
What We're Building
Mission
A crypto casino built around players — not profit
YayBet was first built in 2021. Players showed up, community formed, and something real was happening. Then it was gone.
We're building it back — better — with one question driving every decision: does this make things better for the people who trust us with their time and their money? The community isn't a marketing strategy. It's the whole point.
Founder-funded. No external investors. Full ownership. Target launch September 1, 2026.
We're building it back — better — with one question driving every decision: does this make things better for the people who trust us with their time and their money? The community isn't a marketing strategy. It's the whole point.
Founder-funded. No external investors. Full ownership. Target launch September 1, 2026.
Business Model
House-edge revenue + affiliate-driven acquisition
Revenue generated through the house edge across all games. Customer acquisition driven through an affiliate program and organic community growth — prioritizing highest-impact, lowest-cost channels first before scaling to paid.
Affiliate program will be live and open to partners at launch.
Affiliate program will be live and open to partners at launch.
Product & Market
Target Market
Crypto-native gamblers
Crypto Twitter, degens, and the broader crypto gambling market. Players who move fast, value transparency, and share wins publicly.
Game Offering
In-house games + 3rd party
Dice
Mines
3rd Party Slots
Live Casino
In-house games built from scratch. Slots and live casino via established provider integrations.
Go-To-Market
Affiliate-first, community-led
Affiliate Program
Community
Streamers
Paid (Phase 3+)
Community building via Discord, Twitter, and Telegram already underway.
Current Status
Live & Complete
✓yaybet.com — pre-launch landing page
✓Email capture + waitlist
✓Countdown timer — Sept 1, 2026
✓Discord server — fully built
✓Telegram channel
✓Twitter @YayBetHQ
✓Founding member narrative
In Progress
◎Brand identity re-work
◎New landing page
◎Founding member merch
◎Developer hire
◎Email marketing (Customer.io)
◎Legal entity formation
Coming Next
Affiliate program design
Platform build begins
Community growth push
Waitlist drip sequence
Beta tester recruitment
Launch Roadmap — March to September 2026
Timeline
Phase
Key Deliverables
Status
Mar 22 –
May 31, 2026
May 31, 2026
I — Foundation
- Developer hired and onboarded
- Platform architecture decided — build begins
- Legal and entity formation complete
- Brand identity finalized
- Affiliate program structure designed
- Email waitlist growing — 500+ target
- Community growing across Discord, Twitter, Telegram
- Waitlist email drip sequence live
Active
Jun 1 –
Aug 15, 2026
Aug 15, 2026
II — Build
- Core games live in staging (Dice + Mines)
- 3rd party slots and live casino integrated
- Crypto wallet and payment flow complete
- KYC and compliance layer implemented
- Affiliate portal built and tested
- First affiliate partners signed
- Closed beta — waitlist members invited
Upcoming
Aug 15 –
Aug 31, 2026
Aug 31, 2026
III — Pre-Launch
- Closed beta with founding members
- Bug fixes and performance hardening
- Launch email sequence ready to fire
- Social content calendar loaded
- Influencer warm-up
Upcoming
September 1,
2026
2026
IV — Launch
- Public doors open to all waitlist members
- Founding member perks activated
- Affiliate program goes live
- Launch sequence fires across all channels
Launch
Months 9–18
V — Scale
- VIP program launched
- Affiliate program scaled
- Streamer partnerships — Kick and Twitch
- Paid advertising campaigns
Future
0
Total Tasks
0
Completed
0
Remaining
0%
Complete
Now
Immediate — Within 30 Days
0/0▶
Legal & Entity
Engage legal counsel — entity formation and IP protection2h
Form YayBet LLC with custom operating agreement6h
Research whether existing LLC can be renewed or if new LLC is needed2h
Hiring & Team
Post developer job listing1.5h
Developer candidate evaluation and interviews8h
Brand & Domains
Brand identity re-work — questionnaire, revisions, final approval4h
Register domain variations — yaybet.io, yaybet.bet, yaybet.casino, yaybet.gg0.5h
Claim social handles — Instagram, TikTok, YouTube, Kick, Twitch, Threads, Facebook1h
Register operator profiles on major review and affiliate sites2h
Community Infrastructure
Discord server fully built — categories, channels, rules, welcome message4h
Telegram channel + pinned welcome message1h
Twitter @YayBetHQ created — bio, profile picture, yaybet.com linked1h
Landing page + email capture live4h
Countdown timer set — September 1, 20260.5h
Social links live on yaybet.com0.5h
Customer.io approved — waitlist drip email sequence built3h
Community automation tools — Discord and Telegram36h
Content & Marketing
Write YayBet origin story — what happened, why we're back, what's different4h
Draft founding member tier — perks, exclusivity, spot count, value proposition3h
Define YayBet content voice and social strategy2h
Plan referral waitlist mechanic — incentive structure and email loop4h
Three-layer content cadence established6h
Community outreach begun — Discord, Telegram, Reddit, Kick/Twitch40h
Post build log update to community channels0.5h
Operations
Security infrastructure — accounts, 2FA, access controls4h
Credentials management system — all business accounts3h
Internal task management system — fully operational2h
Phase 1Foundation — Months 1–2
0/0▶
Developer hired and onboarded20h
Codebase audit completed40h
Legal and IP protection — filings complete4h
LLC and operating agreement complete8h
Brand identity locked — all revisions and final approval8h
Affiliate program structure and commission model designed6h
Affiliate program terms of service drafted4h
Platform tech stack locked — architecture decided, build plan agreed8h
Phase 2Build — Months 2–6
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Platform Development
MVP development — Node.js, MongoDB, React, TypeScript, Kafka, Redis, Kubernetes300h
Crypto payment infrastructure60h
Provably fair mechanics implemented40h
Sportsbook odds feed integration60h
Back office and KYC/AML pipeline80h
Marketing & Growth
Referral waitlist mechanic live12h
Affiliate portal built and tested16h
First affiliate partners signed10h
Closed beta — waitlist members recruited and onboarded8h
LaunchPhase 3 — Months 5–8
0/0▶
Gaming license filed20h
Gaming lawyer license review8h
Slot provider and RNG integration16h
Payment processor setup and compliance12h
Platform goes live — final QA, staging, soft launch, monitoring40h
Discord and Telegram opened to public3h
Founding member tier closes2h
Affiliate program activates — first affiliates onboarded16h
Launch email sequence fires to full waitlist4h
Launch content sequence fires across all channels2h
ScalePhase 4 — Months 9–18
0/0▶
VIP program launched — tiers, tooling, first VIPs onboarded40h
Affiliate program scaled — outreach, management, optimization30h
Streamer partnerships activated — Kick and Twitch20h
Paid advertising campaigns launched20h